The 8 Best Cultural Experiences for Groups in Europe

While exploring the world’s most popular destinations or hidden gems on your own can be rewarding, travelling as part of a group often creates richer, more memorable experiences. Group travel allows you to share the magic of discovery with others, making every moment more special.

Europe, with its vast array of iconic sights and rich cultural traditions, is an ideal destination for group travel. Whether it’s marvelling at ancient landmarks or diving into vibrant festivals, Europe offers a wealth of experiences to enjoy together. Today, we’ll introduce you to eight of the best cultural attractions and events that are perfect for group itineraries, ensuring your European adventure is unforgettable.

Discover Perugia's Rich Heritage

Nestled in the heart of Italy’s Umbria region, Perugia is a treasure trove of history, culture, and stunning mediaeval architecture. Famous for its ancient city walls, winding alleys, and grand piazzas, this charming hilltop city offers an authentic and unforgettable glimpse into Italy’s storied past.

Begin your journey at the Piazza IV Novembre, where the ornate Fontana Maggiore stands as a masterpiece of Gothic design. Surrounding the square, you’ll find the stunning Perugia Cathedral and the Palazzo dei Priori, a symbol of the city’s mediaeval power. For those keen to explore more, you can wander the underground passageways of Rocca Paolina, a fortress built by Pope Paul III.

Embark on a Gastronomic Journey in Portugal

A spectacular gastronomic experience awaits food and wine lovers in Portugal. Begin in the stunning Douro Valley, famed for its rolling vineyards and world-class wines. Savour the unique flavours while learning about the region’s rich wine heritage, followed by a stroll through Porto’s vibrant streets, steeped in winemaking history.

Lisbon also delights visitors with unique gastronomic experiences. Sip ginjinha, a traditional cherry liqueur, while admiring the views from Alfama Hill, or unwind at an alfresco café with a warm Pastéis de Nata. For dinner, nothing beats the hearty Cataplana de Marisco—a Mediterranean seafood stew brimming with fresh flavours.

See Greece’s Archaeological Wonders

For history enthusiasts, Greece offers a treasure trove of ancient wonders that make it an unforgettable group holiday destination. Steeped in cultural heritage, this country is brimming with archaeological marvels that provide a glimpse into its storied past.

While the iconic Acropolis is a must-see, Greece’s historical allure extends well beyond. Enhance your itinerary with a visit to the Temple of Zeus, one of the grandest ancient temples in the country, and explore the renowned Epidaurus Ancient Theatre, celebrated for its remarkable acoustics. Journey through the ancient cities of Mycenae and Delphi, where myth and history intertwine, or wander the labyrinthine ruins of the Palace of Knossos on Crete, the centre of Minoan civilisation.

These landmarks, coupled with Greece’s awe-inspiring landscapes, promise an enriching and truly unique experience for any group adventure.

Wander Through Granada’s Timeless Beauty

Set against the majestic Sierra Nevada mountains in southern Spain, Granada is a dream destination brimming with history, culture, and Moorish charm. This enchanting city offers a blend of Spanish and Islamic influences that make it an ideal spot for group travellers.

Start your journey with a visit to the Alhambra, the city’s crowning jewel. This UNESCO World Heritage site is an architectural masterpiece, with its intricate palaces, serene courtyards, and stunning views over the city below. You can explore the Generalife Gardens, where the lush greenery and trickling fountains provide a peaceful escape from the hustle and bustle.

You can also stroll through the narrow streets of Albaicín, Granada’s old Moorish quarter, where whitewashed houses and lively squares take you back in time. Don't forget to stop by the Mirador de San Nicolás for a breathtaking view of the Alhambra set against the backdrop of the snow-capped Sierra Nevadas.

Look Closer at Pieces of French Culture & History

Planning your next holiday to France? Bring along your travel companions and explore the rich cultural experiences waiting in the South of France, one of the best travel destinations in Europe.

Explore the Historic Charm of Avignon

Avignon is renowned for its remarkable architecture, lively cultural scene, and deep historical roots. Visit the awe-inspiring Palais des Papes or walk across the iconic Pont d’Avignon to experience its mediaeval heritage. The local markets, cobblestone streets, and charming boutiques make Avignon an ideal place to create unforgettable memories, all while enjoying the city’s exquisite cuisine.

Soak in the Glamour of Cannes

Cannes offers a perfect blend of culture and luxury. Famous for its film festivals and glamorous lifestyle, the city also boasts rich historical landmarks. Visit Le Suquet, the old quarter, for panoramic views, or stop by the Musée de la Castre to admire ancient artefacts. With a fantastic dining scene, you can savour French culinary delights in high-end restaurants or chic cafés along the Mediterranean coast.

Experience the Beauty of Nice

Perched on the French Riviera, Nice is ideal for a cultural escape. Wander the Promenade des Anglais with its spectacular sea views, or delve into the city’s artistic legacy at the Matisse Museum. The narrow streets and vibrant markets of the Old Town give you a taste of Nice’s Provençal charm, making it a captivating stop on your South of France adventure.

Make Your Way to Florence

Tuscany’s capital has established a tremendous historical and cultural legacy acknowledged worldwide.

The Renaissance movement started in Florence, creating remarkable masterpieces that are highlighted in an open-air museum and have caught the attention of visitors. For a closer look at Renaissance art, head to the renowned Uffizi Gallery, where works from famous Italian Renaissance painters are displayed.

After looking at stunning art, you can join a guided tour of the famed Duomo Cathedral with its glorious green and pink exterior, the lively Piazza della Signoria and the iconic Ponte Vecchio. Cap off a full day downtown by sightseeing, shopping, or basking in Florence’s unique charm.

Marvel at the Charm of Andalusia

Barcelona and Madrid always welcome travellers to their bustling centres. But if you want to spend a group holiday outside these popular destinations, Andalusia may be perfect for you.

Besides bustling seaside resorts, Spain’s southern, sunny region boasts tranquil rural sceneries, tall peaks and impressive architecture. Exploring Cordoba lets you discover Moorish buildings built during the golden age of Al-Andalus, whereas Alajar houses the classical 17th-century shrine of Arias Montano. And if lively Seville is on your itinerary, we recommend touring the Alcazar Palace’s magnificent courtyards.

Immerse Yourself in Milan's Blend of Fashion, Art & History

Known as Italy’s cosmopolitan heart, Milan marries its historic charm with a modern flair, making it one of the best travel destinations in Europe for culture enthusiasts and fashion lovers alike.

Begin your journey at the iconic Duomo di Milano, a breathtaking Gothic cathedral with intricate spires and stunning views of the city from its rooftop. Just a short stroll away, you'll find the world-renowned Galleria Vittorio Emanuele II, one of the oldest shopping arcades, where Milan’s fashion-forward spirit shines through its luxury boutiques and stylish cafés.

Art aficionados won’t want to miss Leonardo da Vinci’s The Last Supper, housed in the convent of Santa Maria delle Grazie. Milan also embraces its contemporary side, with cutting-edge galleries, modern architecture, and a dynamic design scene. Whether you're exploring the vibrant Brera district with its art galleries and chic shops or admiring the sleek towers of Porta Nuova, the city offers a perfect balance of old-world elegance and modern innovation.

End your Milanese adventure by soaking up the atmosphere at Navigli, a bustling neighbourhood renowned for its canals, lively aperitivo scene, and eclectic mix of restaurants and bars.

Discover European Culture on a Group Holiday

Spending a European holiday with a group is a fantastic way to make new, unforgettable memories and experience different cultures.

If you dream of travelling with friends, family, colleagues, or new faces, Entire Travel Group offers exclusive group travel packages across Europe’s most sought-after destinations. From the historic streets of Avignon to the sun-kissed coasts of Andalusia, we have the perfect itinerary for your group holiday. Visit the Entire Group Journeys page today to discover and book the ideal package for your next adventure.